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Ethical Digital Marketing
Join our community of digital marketers learning how to use their values as their marketing superpower.
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Ethical Digital Marketing

98% of people don't trust marketing organisations - be the one they do

Make your marketing a force for good

With trust in marketers so low, how do you build a brand people believe in? By aligning your marketing content and tactics with the values you share with your audience. It's not just the right thing to do, it's the way to build better relationships with the people you care about. And it's the way to build more trust in business and society.

Brand alignment

By creating aligned digital marketing and content strategies, we bring your brand to life online.

  • Digital marketing strategy. We ensure that the channels, tactics and messaging you use build positive connections with your target audiences.
  • Content strategy. We create plans for building content that resonates with your audience and reflects your brand.
Data Training & Consultancy - Data literacy for leaders

Data and AI Ethics

Ethics aren't pre-defined standards. Ethics are different across businesses and sectors. Which is why we won't tell you what to think about ethics - we'll help you learn how to think about ethics. 

  • The Data and AI Consequence Scanning workshop. A practical session led by an ODI Certified Data Ethics Professional,  where you'll identify how you can use marketing data and new AI tools to create value while avoiding harmful impacts that damage reputations.
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Data Training & Consultancy - Data literacy workshops

The Ethical Digital Marketing Community

Our Ethical digital marketing group is a space to connect with like-minded individuals who care about ethics in their work. We get together in person and online. Join us to build a sense of pride in your profession and to learn from and connect with individuals who share similar values.

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What our customers say

"I’ve worked closely with Simon, Candice, Seb, Rhiannon and the team who’ve always been responsive, professional, personable (and fun to work with!). The team are great at developing ideas, strategies and solutions, and most importantly, getting things done – from marketing campaigns, social media strategies and copywriting through to CRM management and Google Analytics. "

Testimonials - Rebecca Ghani
Rebecca GhaniThe Open Data Institure