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My approach to work

Marketing for people on a mission


My vision is to make business, technology and data forces for good - to build a world where growth and ethics are compatible. 


I provide world-class marketing know-how, enabling ambitious businesses to grow in a trusted way. I build high-impact digital systems and campaigns that are data-informed, ethical, and customer-focused by putting innovation, social impact, and human connection at the heart of everything I do. 

I've got a lot of experience building strategic data infrastructure. Not to blow my trumpet, but I'm an expert in the area. I use this expertise to help leaders create businesses that use data responsibly, innovatively, and effectively.

I deliver results by sharing my knowledge and experiences. I work with clients on strategic planning, digital marketing, sales enablement, copywriting, content strategy and design, and learning design and delivery. The whole package! All are underpinned by Agile methodologies and data ethics.


Our Story - Simon Bullmore and Candice Bullmore - Mission DriveMission Drive was founded in 2017 by Candice and I. We believe that data has the potential to solve some of the world's biggest problems, but, sometimes the solutions to these problems are complex. Which is why we see the need for innovative companies to better educate their customers, employees and communities. To bring this to life and get results we draw on our background in business development, data, marketing and learning.




My values

Open & ethical

Sharing content openly, allows good ideas to spread, improves collaboration and sparks innovation. Using data ethically avoids harmful impacts.

Data-informed insights Data is at the heart of my business. Data enables me to analyse and optimise our approach, generate insights, and provide evidence of impact.  
Agile I learn from doing, and improve what I do based on data and feedback.  
Nurturing others As I work together with me clients as a team, my focus is to build your skills and capacity to improve performance and drive growth.  
Curious minds I bring an enquiring mind and a desire to learn to work each day. There's so much that's exciting and new to discover.  
Being human I strive to connect humanity to the data world, to support diversity, to deliver economic and social value, and to make working together fun.