How to put digital sales into practice and win more work
The internet has changed the way we buy. Given the successful shifts marketers have made in response to this change, salespeople need to question and reassess their current practices and evolve them to meet and exceed today’s buyers’ expectations....
Sales needs to evolve – it’s time to go digital
Inbound sales and marketing uses digital tools and educational techniques to attract and engage prospective clients – not interrupt them. Developed as a response to changing buyer behaviour, it’s an approach particularly suited to innovative data...
Join Simon at the Content Marketing Virtual Summit
I’ll be speaking at the upcoming Content Marketing Virtual Summit which is takes place on May 4th-7th, 2022.
5 ways to keep sales and marketing aligned
Even a small amount of misalignment between sales and marketing causes major problems for tech and data companies. Misalignment means bad vibes. It means missing new deals. And, that means you won’t get a decent return on your business development...
Need more leads to grow your business? Try a “quick-win” campaign
Stuck in a rut trying to generate more traffic to your website? Need to get more of the right prospects for your sales team? Here’s how a quick-win campaign approach can get you started. Most organisations we work with want to get more people to...
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