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Simon Bullmore3/5/2022 00:12 AM< 1 min read

Join Simon at the Content Marketing Virtual Summit

I’ll be speaking at the upcoming Content Marketing Virtual Summit which is takes place on May 4th-7th, 2022.

It’s an online conference gathering top thought leaders from different aspects of the digital marketing industry. I’ll be speaking about: How Leaders Can Increase Revenue Growth by Embracing 4 Key Data Personas.

Here are the takeaways from my talk that I hope you will find helpful and interesting:

  • Why being a data-driven operation starts with leaders and managers.
  • How data literacy is a key predictor of a company’s ability to perform better than its competitors.
  • How leaders can enable a data culture by being better at turning business challenges into data questions.
  • How to frame business problems as data questions early in the process to ensure the right data is being captured.
  • How to turn data insights into useful actions using stories that inspire your customers and colleagues.

Register to watch my talk for free.


Simon Bullmore

Simon helps our clients develop effective growth strategies and data literacy programmes. With a background in business psychology, Simon has worked in data, business development and training for over 17 years. This includes leading the learning programme at the Tim Berners-Lee founded Open Data Institute, and the launch of Harvard Business School's first European office.